National / International News
The remarks by Steven Sotloff's family come a day after the Islamic State group released a video that showed a militant beheading the freelance journalist.
Perdue Farms, one of the country's largest suppliers of chicken meat, says its hatcheries are working better now without antibiotics. Public health advocates call it "a big step" forward.
I actually enjoy reading about "The Beige Book," the Federal Reserve's regular look at regional slices of the American economy.
I know this makes me sound incredibly dull, but bear with me.
The latest installment came out today, and so we know (thanks to The Wall Street Journal):
- Theme-park attendance in and around the Atlanta region was soft, because family vacations were delayed due to snow-day makeups at the end of the school year.
- Aerospace manufacturers near San Francisco are worried about titanium supplies, because of sanctions on Russia.
- A mildew outbreak in North Dakota may reduce sunflower yields. My personal favorite.
C'mon... fascinating, right?
How do you add more than $590 million to the value of your company in just one day? Hire Gisele Bundchen.
That’s what Under Armour has done. The athletic apparel company has been aggressively marketing itself — it even tried to steal away one of Nike’s most popular endorsers, NBA star Kevin Durant (he stayed with Nike).
Under Armour has traditionally appealed to male jocks, but it’s trying to broaden its customer base to include more women. For a company that started out in the mid-'90s catering to male football players, Under Armour has come a long way. Its sales rose 34 percent in the second quarter, and the company is on track to pull in $3 billion in revenue this year.
That’s still peanuts compared to Nike, but Under Armour is flexing its marketing muscle. A host of celebrity athletes have signed on to endorse its products, including ski racer Lindsey Vonn and ballerina Misty Copeland. “The fact that they’re willing to put money behind these celebrities signals to others that, yeah, we’re going to be playing against the big guys,” says Amna Kirmani, a business professor at the University of Maryland.
Kirmani says Under Armour has always had a good reputation among serious athletes, but now the company needs to broaden its appeal with “everyday individuals.” That includes people who may never step foot near a gym. Matt Saler, director of sports marketing at IMRE, says active sportswear is becoming more of a mainstream fashion trend. “Under Armour’s really at the forefront of it with Nike and their competitors. They’ve really established their place in the category as one of the leaders.”
This is the view from Apple headquarters this week:[&amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;a href="//storify.com/Marketplace/response-to-celebrity-nude-photo-hacks" target="_blank"&amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;View the story "Response to Celebrity Nude Photo Hacks" on Storify&amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;/a&amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;]
The story led to speculation about weaknesses in iCloud security, and all this less than a week before a major announcement from Apple, likely the unveiling of an iPhone 6.
“It’s a hit to Apple,” says Colin Gillis, a senior technology analyst at BGC Financial. He says Apple should be looking forward, and presenting consumers with new security tools like biometrics — requiring a fingerprint instead of just a password to access accounts.
“They will offer you solutions that you’ll have, you know, extended on new iPhones to help prevent these types of things," Gillis says.
So, just buy a new iPhone and everything will be fine, right?
Not quite, because the celebrity nude photo dump is so much more personal than a credit card data breach.
“It’s like someone, you know, going through your personal trash," says Jeff Howe, head of the media innovation program at Northeastern University. "I think it absolutely engenders a sense of violation.”
That could make consumers more wary of sharing personal stuff online. Could something like that happen to our data in the cloud?
Cathy Boyle, a senior mobile analyst at eMarketer, said she's definitely noticed more wariness from consumers.
“But I think if you tell them that if you share a certain amount of your information with us in exchange for something valuable, then people seem to be more accepting of sharing their information,” she says.
So companies would have to offer us a discount or special treatment for our online data. Otherwise, hey — stay off my cloud.
Experiences tend to make people happier than material possessions, research shows. And looking forward to an experience like a concert can feel much better than awaiting the latest smartphone release.