National / International News

Three forces routinely armed police

BBC - Tue, 2014-05-20 10:17
Three Scottish police forces allowed specialist officers to routinely carry guns before the launch of Police Scotland, the justice secretary says.

Harris 'assault led to food disorder'

BBC - Tue, 2014-05-20 10:13
A 15-year-old girl developed an eating disorder after she was fondled by Rolf Harris, a court hears.

Eating out? Leave a big tip

Marketplace - American Public Media - Tue, 2014-05-20 10:05

From the Marketplace Datebook, here’s a look at what’s coming up Wednesday, May 21:

In Washington, the United States Senate Committee on Finance Subcommittee on Social Security, Pensions, and Family Policy will hold a hearing about Strengthening Social Security to Meet the Needs of Tomorrow’s Retirees.

President Obama will welcome the Super Bowl Champion Seattle Seahawks to the White House to honor the team and their Super Bowl XLVIII victory.

Brought to you by the letters U - S and O. Sesame Street’s Elmo and Friends will roll onto Capitol Hill in their Sesame Street/USO tour bus to attend the bi-annual USO Service Project event.

Thinking about a dinner date? Keep in mind that it’s National Wait Staff Day! Win over your server and your date with a large tip!

FA to take no action on Scudamore

BBC - Tue, 2014-05-20 09:58
The Football Association says it has no jurisdiction to take action in the Richard Scudamore sexism row.

VIDEO: Clegg: 'Anti-EU parties unpatriotic'

BBC - Tue, 2014-05-20 09:54
The Liberal Democrat leader Nick Clegg has accused parties which do not support Britain's membership of the European Union of being "unpatriotic".

China bans Microsoft Windows 8

BBC - Tue, 2014-05-20 09:45
Beijing bans the use of Windows 8 on government computers as a reaction to the firm's decision to stop supporting its older XP operating system.

Video 'shows Palestinians' deaths'

BBC - Tue, 2014-05-20 09:39
A human rights group releases a video it says shows the unlawful killing of two Palestinian teenagers by Israeli troops at a protest last week.

Library staff 'no confidence' threat

BBC - Tue, 2014-05-20 09:36
National Library of Wales workers threaten to pass a motion of no confidence in the institution's management.

25 Years On, Mothers Of Tiananmen Square Dead Seek Answers

NPR News - Tue, 2014-05-20 09:36

A bullet to the head killed Zhang Xianling's son near Tiananmen Square on June 4, 1989. Since then, she has led a group demanding the truth and accountability for those deaths.

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Microsoft unveils larger Surface Pro

BBC - Tue, 2014-05-20 09:29
Microsoft unveils the Surface Pro 3, a Windows 8 tablet with a large 12in (30.5cm) touchscreen that it says is a "laptop replacement".

Trip Advisor 'fake reviews' probed

BBC - Tue, 2014-05-20 09:24
Travel-rating service Trip Advisor is being investigated in Italy over concerns the site is not doing enough to prevent fake reviews.

Poll: Yes To Medical Marijuana, Not So Much For Recreational Pot

NPR News - Tue, 2014-05-20 09:24

Almost half the states have passed laws easing access to marijuana for medical or recreational use. But most Americans have reservations, especially when it comes to access by young people.

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What's wrong with M&S?

BBC - Tue, 2014-05-20 09:22
As profits fall yet again - four views on how to fix the former UK No1

Body found by school children

BBC - Tue, 2014-05-20 09:17
Police launch an investigation after a man's body is discovered by primary school children in County Londonderry.

Meet Happy! The unsettling new Happy Meal mascot

Marketplace - American Public Media - Tue, 2014-05-20 09:14

One thing that has fascinated me for a long time is how huge, multi-billion dollar companies can make really obvious mistakes, mistakes that even a child could see.

Do people lose touch with the hoi polloi when they've been enjoying the perks of the executive cafeteria for too long?

Is it a product of the 'yes man' corporate culture, where some out-of-touch CEO has a shower epiphany which rips unchecked through vice presidents, middle managers, and teams of consultants to be broadcast nationwide?

Take what happened today: I'm looking at a photo of one of the biggest, most expensive branding decisions McDonald's has made in a long time. Happy, the new mascot of the Happy Meal.

This is an updated version of the old mascot, which was a Happy Meal box with a yellow smile drawn on it. Simple. Classic. Totally solid mascot. It seems logical, obvious, even, to give that old tried-and-true mascot an update. Bring it to life: add arms, legs and a face. What could possibly go wrong?

Crazy Eyes. That's what.

Happy looks crazy. Not evil, serial killer-crazy (which would actually, I think, be better) or even evil genius crazy... it's a desperate, deeply-needy, sad kind of crazy.

Happy's eyes say: "Hi! I'm Happy! Will you be my friend? Please? I have a lot of trouble reading social cues! Oh my God, I'm so lonely!"

Happy has the kind of expression on his face that you sometimes see on an internet date or a person you are sitting next to on a transatlantic flight. The kind of expression the person in the aisle wears that makes you think, "How much time can I spend in the bathroom before it becomes rude to the point of cruelty?" Shortly before ordering the strongest possible drink as fast as you possibly can.

In its press release, McDonald's says Happy will serve as "an ambassador for balanced and wholesome eating... and will encourage kids to enjoy fruits, vegetables, low-fat dairy and wholesome beverages such as water or juice."

Happy accompanies a new yogurt option (alternative to french fries) in the Happy Meal. So, Happy is telling kids to eat their fruits and vegetables.

Kids.

Kids, who will take one look at Happy and know that if they sat next to Happy in the lunch room, their social life would be over until they went to college. If you thought kids hated eating their fruits and vegetables before, now those fruits and vegetables are associated with being a social outcast... which makes me think that maybe, just maybe, Happy isn't the marketing snafu it first appears to be.

Maybe Happy is ACTUALLY a piece of marketing genius.

Consider this: McDonald's serves burgers, sodas, fries, Filets-o-Fish, McRibs, Egg McMuffins and basically everything that is bad for you and can fit inside of a sesame seed bun. McDonald's might SAY it's embracing healthy eating, but it's not.

If everyone in the world started eating what their doctor told them to, McDonald's would go out of business inside of two weeks. So what does McDonald's do? It rolls out a mascot for healthy eating, to tell kids how great "fruits, vegetables and wholesome beverages" are; a mascot that is so deeply unsettling to look at, any child who sees it will probably never want to go within 100 miles of fruit, vegetables or wholesome drinks ever again.

You know what doesn't have any fruits or too many vegetables? Burgers. Fries. Filets-o-Fish. McRibs. Egg McMuffins and basically everything else McDonald's serves.

McDonald's has not rolled out a messed-up mascot, it's invented the anti-mascot. Happy is reverse-psychology marketing in action.

Children, highly impressionable children, will now forever associate "balanced and wholesome eating" with the kid who sits alone in the corner of the cafeteria and brings his cousin to the Homecoming dance.

Sure, Happy might have crazy eyes... but I would submit that they might just be crazy, like a fox. Crazy like a fox that will spend the rest of its life thinking trans-fats are what the cool kids are eating.

Well played, McDonald's.

University building boom under way

BBC - Tue, 2014-05-20 08:58
A £9bn building boom at some of the UK's best known universities will create jobs and boost the economy, according to a report.

UK house prices 'up 8% in a year'

BBC - Tue, 2014-05-20 08:53
UK house prices rose by 8% in the year to the end of March, official figures show, as the prime minister says he will consider changes to Help to Buy.

US actor arrested over wife's death

BBC - Tue, 2014-05-20 08:46
Michael Jace is taken into custody after his wife was found shot dead at their Los Angeles home.

How much help do rural schools in your state need?

Marketplace - American Public Media - Tue, 2014-05-20 08:30

The Rural School and Community Trust has released its "Why Rural Matters" report for 2013-2014, tracking the conditions of rural education in each of the 50 states. Using a combination of measurements, including student diversity, socioeconomic conditions and educational outcomes, the nonprofit organization categorizes in its report the overall need for support of rural education in each state.

In particular, the report highlighted the fact that rural schools, which serve 20 percent of U.S. schoolchildren, are experiencing higher growths in enrollment rates compared to non-rural schools. Rural schools also serve an increasingly diverse demographic and a growing percentage of students live in poverty, according to the report.

NPR To End 'Tell Me More,' Eliminate 28 Positions

NPR News - Tue, 2014-05-20 08:28

The moves come as part of the network's effort to eliminate budget deficits. Tell Me More host Michel Martin will remain with NPR.

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