National / International News

Murray to face Nadal in Rome last eight

BBC - Thu, 2014-05-15 10:16
Andy Murray beats Jurgen Melzer to set up an Italian Open quarter-final against world number one Rafael Nadal.

Sunken body clue to American origins

BBC - Thu, 2014-05-15 10:14
The ancient remains of a teenage girl discovered in a flooded cavern in Mexico are providing additional insights on how the Americas came to be populated.

Syria elections a 'parody', says UK

BBC - Thu, 2014-05-15 10:13
Presidential elections in Syria will be a "parody of democracy", UK Foreign Secretary William Hague says.

VIDEO: Analyst explains Dixons' survival

BBC - Thu, 2014-05-15 10:09
Bryan Roberts, an analyst from Kantar Retail, explains how has Dixons has managed to survive in a time of struggling high streets and failing electronics retailers.

Medicine Needs More Research On Female Animals, NIH Says

NPR News - Thu, 2014-05-15 10:05

A bias toward using male lab animals and tissue samples from males may be limiting the effectiveness of medical research, according to top officials at NIH. They'll roll out new guidelines this fall.

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Investigation call over scoutmaster

BBC - Thu, 2014-05-15 10:03
The Scout Association should be investigated after it failed to tell police a scoutmaster had abused children, a MP says.

Ten uncapped players in England squad

BBC - Thu, 2014-05-15 10:01
Ten uncapped players, including four from Exeter, are named in England's training squad for the tour to New Zealand.

GB women reach team final in style

BBC - Thu, 2014-05-15 09:57
Great Britain's women produce a stunning display to qualify for Saturday's European team final ahead of champions Romania.

'Going to the World Cup is frightening'

BBC - Thu, 2014-05-15 09:43
Southampton trio Rickie Lambert, Luke Shaw & Adam Lallana on their "unbelievable" rise to the England World Cup squad.

VIDEO: Ariel Castro captivity 'sheer torture'

BBC - Thu, 2014-05-15 09:21
Michelle Knight, one of three women who were held captive for 11 years by Ariel Castro, has spoken to the BBC about her brutal experience.

SA challenges Zuma home report

BBC - Thu, 2014-05-15 09:08
South Africa's government seeks a judicial review into a report saying President Zuma should repay some of the $23m (£14m) used to upgrade his home.

Malala portrait sells for $82,000

BBC - Thu, 2014-05-15 09:08
An oil painting of Pakistani schoolgirl and campaigner Malala Yousafzai is sold to raise funds for her charity.

Sudan woman faces death for apostasy

BBC - Thu, 2014-05-15 09:07
A Sudanese court sentences a woman to hang for apostasy - leaving Islam - after she married a Christian man.

Wildfires In San Diego County Continue To Rage Out Of Control

NPR News - Thu, 2014-05-15 09:07

Conditions improved Thursday, with winds dying down and the promise of a cooling trend beginning this weekend. But the latest major fire, near Cal State, San Marcos, is only 5 percent contained.

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Congratulations, you're pregnant! Now buy stuff

Marketplace - American Public Media - Thu, 2014-05-15 09:05

Perhaps it shouldn't come as a surprise that Shutterfly, an online photo printing service, sent out a mass email with the subject line: "Congratulations, you're pregnant!" -- even to people who were not, in fact, pregnant.

According to a survey by the U.S. Department of Agriculture, Americans will put an average of $241,080 into a child born in 2012 (incidentally, the average calf costs about $363.69). To mix animal metaphors, there's profit to be made off the nesting impulse. The global baby care market was worth $44.7 billion in 2011 and by some estimates, it could be as big as $66.8 billion by 2017.

Shutterstock.com

Shutterfly made the kind of honest mistake that keeps marketing departments up at night. The company's chief marketing officer has since sent an email with language like "Please accept our most sincere apologies... We know this is a sensitive issue."  

But the fact remains: Pregnant people (and their supportive counterparts) spend a lot of money. Why not wish for more of them? 

Companies do all sorts of marketing sommersaults to sell goods to expectant parents, despite the "sensitive" nature of species procreation.

A few strategies:

Pretend like you're selling luxury cars: Meet "The Leather Aston Martin James Bond Baby Stroller": It features "aluminum alloy wheels," is made of "fine leather and air-ride suspension," and costs $3,000. 

Go green, recycle: When a baby outgrows this $999.16 "pure wool felt" hanging tripod crib, the crib lives on organically: "grow something else, flowers or tomatoes.... A transparent hood, durable and lightweight, which turns it into a small winter plants shelter, in the garden or on the terrace."

Woodlyecodesign/Etsy.com

Use the words "all-in-one": Bonus points if you also include the phrase "multi-tasker," or "more than two hands." 

Take, for example, the Combi All In One Mobile Entertainer. It's not only a high chair, it's also a walker, noise-maker, and vintage car.

Toys'R'Us.com

Baby straight jackets: Aww.

Hulabye.com

Parents (or people who have had parents): If babies double as a money-making venture, what do you think it's important for companies to remember? What kinds of sales pitch works best?

FA Cup is reborn for 2014 final

BBC - Thu, 2014-05-15 09:01
What is special about this year's Wembley final?

Mike Leigh tipped for Turner prizes

BBC - Thu, 2014-05-15 08:53
Mike Leigh's new film about the celebrated British artist JMW Turner, is lauded by critics at Cannes, with some suggesting it may be in line for prizes at the festival and beyond.

Review over fall in sex convictions

BBC - Thu, 2014-05-15 08:38
The conviction rate for sexual offences in England and Wales dropped sharply in 2013, Ministry of Justice figures show.

Oldest National Park Ranger Shares 'What Gets Remembered'

NPR News - Thu, 2014-05-15 08:35

Betty Reid Soskin has seen World War II, the civil rights movement, and lived "lots and lots of lives." The 92-year-old shares what she's learned with guest host Celeste Headlee.

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Rugby World Cup tickets delayed

BBC - Thu, 2014-05-15 08:33
Half a million tickets for the 2015 Rugby World Cup due to go on sale on Friday have been put on hold.
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