National / International News

Dolphin attacks on bay porpoises

BBC - Mon, 2014-07-14 01:06
Dolphin attacks on porpoises in Cardigan Bay leave marine scientists scratching their heads.

Apple trademarks store layout, genius idea dries up

Marketplace - American Public Media - Mon, 2014-07-14 01:00

Another one of my genius ideas has just bitten the dust.   

A headline hit the news wires that that Apple can have a trademark on the layout of its stores. Obviously, Apple has a trademark on the fruit-shaped logo that’s on its stores. Now, a court in Brussels says that the design of the store itself is a trademark, meaning it’s a sign: If you see a retail layout with a lot of white and glass, flat tables with electronics gear and a Genius bar, then that tells you it’s an Apple store -  not a lingerie store, a plumbing supply store, or a Samsung store.

It turns out Apple already had a trademark on its store layout in the U.S. This is sad for me because I had a fabulous concept that was going to make me rich. What about setting up a Genius Bar that serves drinks? It would feature, wait for it, the Apple-tini. (Note to Apple lawyers: that’s a joke, just a joke. My grandfather owned a bar in Brooklyn but I have no plans).

The story of the Apple store is interesting because it highlights the different ways people can protect their creations in an economy increasingly driven by intellectual property. Apple’s store layout isn’t an invention, so it wouldn’t get a patent. Apple’s store layout is not a tangible expression of a work of authorship, like a book, a photograph, or a song which could get copyright protection. In America, a trademark is a phrase, a design, or words that distinguishes Apple stores from another store. And these things can be worth a fortune.

At the dawn of the Internet when I was hosting Marketplace, I got sick and tired of the overused metaphor to describe the emerging web. It was “information superhighway” just about every time. Every innovation was an “onramp to the information highway,” or a glitch was a “broken down truck on the information superhighway.” So I asked Marketplace listeners to suggest an alternative metaphor.

Back then, one (genius) listener had a fabulous suggestion. Instead of the information superhighway, why not call it the ELVIS: The Electronic Linkage for Video and Information Services? So I mentioned this listener suggestion on the radio, as a joke.  Ha, ha, one Marketplace listener wants to call the information superhighway the ELVIS instead.

And as night follows day, Marketplace received a cease and desist letter from Elvis Presley’s lawyers, warning us that this would violate the King’s intellectual property. At one level? Give me a break, this wasn’t a going concern we were calling The ELVIS, it was a line in a listener response segment of a radio show. On the other hand, maybe they were smart to write the letter, because calling the Internet The ELVIS was the kind of very clever idea that could have had legs. Mind you, this was in 1994 - way, way before people were pumping video through the Internet. That was a listener with some serious foresight.

What are other creative ways people have used intellectual property law?  The top NBA draft pick from a couple of years ago, Anthony Davis, got a copyright on his unibrow. Obviously he didn’t invent the concept of eyebrows that flow together, so he couldn’t patent it. He didn’t compose the unibrow symphony, so copyright wouldn’t work. But when it comes to distinguishing himself from other sports figures, the “basketball guy with the unibrow” was judged to be a way to distinguish his brand from the competition.

Take the quiz below to see if you can guess which signature sayings and brands are trademarked. var _polldaddy = [] || _polldaddy; _polldaddy.push( { type: "iframe", auto: "1", domain: "marketplaceapm.polldaddy.com/s/", id: "is-it-trademarked", placeholder: "pd_1405330315" } ); (function(d,c,j){if(!document.getElementById(j)){var pd=d.createElement(c),s;pd.id=j;pd.src=('https:'==document.location.protocol)?'https://polldaddy.com/survey.js':'http://i0.poll.fm/survey.js';s=document.getElementsByTagName(c)[0];s.parentNode.insertBefore(pd,s);}}(document,'script','pd-embed'));

New combat jet fails to take to sky

BBC - Mon, 2014-07-14 00:58
The F-35 combat jet due to be used on the UK's new aircraft carriers will not make its UK debut on the first day of the Farnborough Airshow.

Monday's gossip column

BBC - Mon, 2014-07-14 00:41
Arsenal close in on Ospina, Aspas set to leave Liverpool, Vertonghen could exit Tottenham, plus more.

Eggman hatches out of his craft

BBC - Mon, 2014-07-14 00:31
The artist who spent a year in a floating "egg"

To Make Children Healthier, A Doctor Prescribes A Trip To The Park

NPR News - Mon, 2014-07-14 00:28

To get his young patients moving, Dr. Robert Zarr whips out his pad and prescribes a park. And not just any park. One chosen for the child from a 380-park database.

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Israel Downs Drone As Gaza Conflict Enters 7th Day

NPR News - Mon, 2014-07-14 00:18

Israel's military said it downed a drone along its southern coastline on Monday, the first time it encountered such a weapon since its campaign against the Gaza Strip militants began last week.

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Walker rescued after cliff fall

BBC - Mon, 2014-07-14 00:15
A walker is rescued after falling from a cliff-top coastal walk in Caithness.

Switzerland's Lindt To Buy Russell Stover Candies

NPR News - Sun, 2014-07-13 23:55

Swiss chocolate maker Lindt & Spruengli says it is buying U.S. manufacturer Russell Stover Candies, Inc., for an undisclosed sum. Lindt says it will become the No. 3 chocolate maker in North America.

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VIDEO: Close-up view of Costa salvage op

BBC - Sun, 2014-07-13 23:38
The BBC's Matthew Price takes a ferry to Giglio past the Costa Concordia as the operation to raise the boat gets underway.

Saskawhat? A Novel Berry From Canada Takes Root On Michigan Farms

NPR News - Sun, 2014-07-13 23:34

Some rookie farmers in northern Michigan are growing saskatoon, an imported shrub from Canada that looks like blueberry. They're also experimenting with it in the kitchen — in jams and pies.

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How Banning One Question Could Help Ex-Offenders Land A Job

NPR News - Sun, 2014-07-13 23:28

Some say the box on job applications that asks, "Have you ever been convicted of a crime?" prevents ex-offenders from getting a fair shot. New laws prohibit firms from asking about a criminal record.

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Food-Mood Connection: How You Eat Can Amp Up Or Tamp Down Stress

NPR News - Sun, 2014-07-13 23:27

We tend to soothe ourselves with sugar-laden foods when we're feeling strained. But they may make us feel even worse. Protein and omega-3s, on the other hand, can help reduce stress, researchers say.

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UK drug firm recommends US takeover

BBC - Sun, 2014-07-13 23:11
British drug firm Shire recommends a takeover offer from US rival AbbVie after its most recent £30bn ($51.3bn) offer.

Concern over future of uni campus

BBC - Sun, 2014-07-13 22:56
A senior Labour AM says she is concerned about the future of the University of South Wales' Caerleon campus.

New bosses start at Espirito Santo

BBC - Sun, 2014-07-13 22:55
Portuguese bank Banco Espirito Santo (BES) accelerates the appointment of new executives, originally due to start at the end of July.

China Indicts GlaxoSmithKline Team On Misuse Of Private Info

NPR News - Sun, 2014-07-13 22:53

Chinese authorities have indicted British and American investigators hired by GlaxoSmithKline on charges of illegally obtaining and selling private information, state media reported Monday.

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VIDEO: UK 'fails' to make most of heritage

BBC - Sun, 2014-07-13 22:52
The UK is failing to make the most of its heritage, according to new research by the Royal Society for the Arts.

In pictures: World Cup agony and ecstasy

BBC - Sun, 2014-07-13 22:48
Fans in Brazil, Berlin and around the globe

Mitchell to put next work on Twitter

BBC - Sun, 2014-07-13 22:33
David Mitchell, the author best known for his multi-layered novels such as Cloud Atlas, is to publish his next work on Twitter.
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